Verizon Media introduces you to a new series for our community of partners, developers and advertisers: Ad Workshop.
The goal is to provide this community with the latest tools, techniques, and on-demand webinars, as presented by Verizon Media product managers, account strategists and managers. You’ll have a chance to learn from experts in the field, participate in online webinars to expand your knowledge and understanding of Native Ad Platform features, enhancements and product releases.
The Revolution in Native is clearly the wave of the future for the industry. Verizon Media is continuing to innovate with media-rich and advanced native features and formats that offer our community of advertisers a wide range of powerful new options.
Topics to Explore in the Workshop¶
|Topic||What You’ll Learn|
|Zen & the Art of Digital Storytelling||Introduces you to techniques for writing ad copy that converts, as explained by an expert in the field, through a downloadable eBook, rich in detail and cool in philosophy.|
|Understanding the Power of Native||How does native advertising work? Why should you take advantage of it in your campaigns? A downloadable eBook provides you with a rich harvest of ideas, stats and approaches.|
|Verizon Media Webinars||Check out the latest webinars that you can sign up for or view online.|
|Transforming the Customer Experience & Journey||Watch this video that takes you on a journey through the customer experience on Native.|
|Five Innnovative Ad Formats||Explore examples of innovative ad formats on native and discover their potential for engaging with consumers on all paths toward conversion and purchase.|