Call to action buttons

The Native Ad Platform API enables you to add call to action buttons to your native ads, encouraging users to take specific actions after seeing your ad. A call to action value can be set using the callToActionText field in the Ad object.

The following table shows the available call to action values.

Note

All Call to Action values can be set to any campaign objective.

Call to action

Apply Now

Bet Now

Book Now

Browse Now

Buy Now

Call Now

Compare

Contact Us

Directions

Donate Now

Download

Enroll Now

Explore

Find Now

Follow Now

Get App

Get Coupon

Get Deals

Get Now

Get Offer

Get Quote

Get Rates

Get Recipe

Get Sample

Install

Join Now

Launch

Learn More

Listen Now

Order Now

Play Now

Play Game

Read More

Record Now

Register

Remind Me

Reserve

Save Offer

Save Now

Sell Now

Shop Now

Sign Up

Subscribe

Start Now

Try Free

Try Now

Upgrade

Use App

View Deals

Vote Now

Watch Now

Watch More

callToActionText For Different Languages

Important

If a campaign is set to Spanish, for example, callToActionText won’t accept the values in English. You’ll need to use enum values which are supported for multiple languages in the data dictionary. You can pull this list from Data Dictionary.